engagement?

what the hell does 'engagement' mean?

http://www.kaushik.net/avinash/2007/10/engagement-is-not-a-metric-its-an-excuse.html


1. why does website exist?

2. define 3 or less metrics to measure success (accomplish purpose)

3. revenue/conversion; engagement - how to measure?

4. don't call that metric 'engagement'

ideas....
1. are you engaged with us?
2. would you recommend site to friends?
3. primary market research
4. customer retention over time
5. recency of unique visitors (last resort)

6. fraction of multi-visit visitors (> 1 visit)
do visitors search the site?
do they 'save' stuff?
do they sign up for email?
how many entries to home page?

easter sunday march 23

roy williams is a great coach, first at kansas, now at north carolina.

memphis and ucla survived. north carolina is whipping arkansas. kansas had a close game but pulled away late. north carolina has looked most impressive as the number 1 seed.

stephan curry, son of ex-nba player dell curry, put on an impressive performance against gonzaga and georgetown. davidson may be for real... we'll see next weekend.

sweet 16 is set

random rants

1 american dollar is worth 99 canadian cents... what the fuck, what is up with that?

the houston rockets have won 22 in a row... 2nd best in history (lakers, 33 in 1972)... i like tracy mcgrady and yao ming (injured)... keep it up... this is truly an amazing streak when you consider that bird, magic and jordan never won this many in a row